The Twitter Advertising Blog

Your official source for Twitter Ads product updates, tips, events and success stories.

#GOPdebate: 9 tips from top advertisers

Thursday, September 3, 2015 | By Jenna Golden (@jigolden), Head, Political Advertising Sales [17:21 UTC]
Tags
brands, events, and politics

During the first Republican presidential debate, political advertisers effectively used Twitter event targeting to reach the right audience.

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Twitter Ads are now available in over 200 countries and territories

Wednesday, September 2, 2015 | By Richard Alfonsi (@ralfonsi), VP, Global Online Sales [12:59 UTC]
Tags
ads product news, announcements, and small business

Our self-service ad platform is now available to businesses in more than 200 countries and territories.

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Influencer Q&A: How @tvland uses autoplay video on Twitter to drive tune-in

Monday, August 24, 2015 | By Emily Parker (@__emilyparker), Editorial Team [14:32 UTC]
Tags
brands, TV, video, and voices

Kristin Mirek, vice president of multi-platform development and marketing at @tvland, shares how the cable network uses Twitter advertising to build audiences for new shows.

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Increase your reach on and off Twitter with the Twitter Audience Platform

Thursday, August 20, 2015 | By Eric Farkas (@farkas), Product Marketing Manager, Revenue [12:55 UTC]
Tags
ads product news and announcements

Advertisers can now easily reach their audience across Twitter and the apps people use throughout their day.

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On the MoPub Marketplace, native ads inventory grows 8X

Monday, August 17, 2015 | By Elain Szu (@elain), Exchange Product Marketing [18:42 UTC]
Tags
MoPub

Today, we highlight the growth we’re seeing with native advertising on the MoPub Marketplace.

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Q2 Marketplace Report: Programmatic gets personal

Tuesday, August 11, 2015 | By Jeff Cunning (@jeffcunning), Product Marketing Manager, MoPub [16:07 UTC]
Tags
mobile and MoPub

Today, MoPub’s Q2 Marketplace Report highlights trends we’re seeing with regards to monetization and ad performance across the mobile programmatic ecosystem.

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Introducing two new ways to buy mobile app install ads with Twitter

Thursday, August 6, 2015 | By Deepak Rao (@drao), Product Manager, Revenue [04:47 UTC]
Tags
ads product news and announcements

We’re launching two new bidding types to drive greater cost efficiency for mobile app advertisers.

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Introducing ads editor

Wednesday, August 5, 2015 | By Deepak Rao (@drao), Product Manager, Revenue [15:43 UTC]
Tags
ads product news and announcements

We’re launching a new feature that allows advertisers to create and manage their campaigns in bulk.

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Research: Four ways brands can build customer service relationships on Twitter

Thursday, July 30, 2015 | By Meghann Elrhoul (@megel), Research Manager [16:04 UTC]
Tags
brands and research

New research insights for marketers to improve how satisfied customers are with their responses on Twitter.

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Introducing event targeting

Thursday, July 23, 2015 | By Dinkar Jain (@DinkarJain), Senior Product Manager, Revenue [15:58 UTC]
Tags
ads product news and announcements

Advertisers can now easily reach audiences of major events as they unfold on Twitter.

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