The Apple Store app is the best and most seamless way to browse, learn about and shop the latest Apple products, no matter where you are.
DISCOVER WHAT’S NEW IN THE PRODUCTS TAB
Shop for accessories that are compatible with products you already own.
Browse the latest iPhone, iPad, Mac, Apple Watch and more. Discover the latest seasonal offerings and exclusive ways to save — available only at Apple.
Get shopping support via phone or over text.
FIND YOUR MOST RELEVANT INFORMATION IN THE FOR YOU TAB
Save and organise your favourites, and easily continue shopping where you left off with Recent Activity.
Conveniently track your order status every step of the way, and be ready when it arrives.
MAKE THE MOST OF THE DEVICES YOU ALREADY OWN IN THE GO FURTHER TAB
Get creative tips from our team with videos, sessions and more.
Easily connect with us to find the right support options for any technical or account issues.
A BETTER WAY TO SHOP
Manage your account information including stored payments, shipping address, AppleCare status as well as your Account Balance.
Add a personal touch with free custom engraving. And even use your Memoji — an Apple Store app exclusive feature.
Get answers to common questions with videos that can help walk you through your options during your purchase.
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The app may ask permission to use the TrueDepth camera to help with Apple Vision Pro fit.
Note that the Apple Store app and certain features are available only in selected countries.
How your data is used:
To create a personalised shopping experience, we’ll collect and use data about your device, Apple account, Apple Store shopping activity and Apple subscriptions. To change or modify any of these settings, go to Account > Settings
Love the fact you can receive so much information from this app about each product Apple sell. These are just some more features that I would really like to see on the app for the near future:- Be able to watch the products adverts - TV ads directly from the app- Would like to be able to view each product in 3D at 360° angels with zoom features to get a better look at each product in extreme detail- Should be able to use Siri to search for any product & also any other information right from the app- Should be made easier to scan for products for when customers go shopping. Should be able to walk into an Apple store with ease, scan a product & walk straight out by paying on my iPhone. A notification should always been sent to the iPhone as well as an email to say that the customer has paid, incase a staff member or anymore else were to ask of payment has been made. A notification can just been shown with quickness with all the right info at a glance such as, time, date, location & product. Would be fantastic if a small image of the product could appear within the notification so all people would have to look at to check would be a photo of the product within an Apple notification to quickly verify the payment was made.Don’t forget customers - the general public don’t always feel like they are allowed to walk into Apple & use scan & go with the app. This is because Apple don’t promote that free movement of service, really wish they would to make purchases fast, quick & very reliable. Strongly recommend Apple do a short advert showing customers that they can use scan & go within all there stores for free.Should also promote the service within all Apple stores so customers - potential customers know that they won’t be doing anything wrong or illegal.Thank you,
Good but not great
Therionus
I always use this when I buy something from Apple but ordering the new iPhone 14 was a disaster as the app refused to make a preorder due to a wrong phone number (or format). Missed all the slots available at the store to pick it up on the day of the release because of this fault. Went to the actual Apple store to get help and even they couldn’t make it work and place an order. Now that preorders are more or less done, it has no issue accepting the same phone number and format that I was trying to put in for another purchase. So, in other words, I got punished by Apple because of the possible fault with the system. Not great, Apple, not great at all
Do not trade in your phone will go “ missing”
Dougie321
Traded in my iPhone 13 Pro Max for the Pro Max 15. Sounds straight forward enough until the third party receive an empty box ! Luckily I’d took pictures of the phone packaged up in a very well sealed box and had proof of dispatch with the weight on it. Had to chase what was going on after 3 weeks of sending my phone back at which point I was asked for evidence of postage, I sent this then contacted chat to ask why they needed it to be told I would be sent a new valuation of my phone ! I rang at this point and was told that was not the case at all and that the box had arrived empty ! This was chased up with the 3rd party trade in partner who after 24hrs honoured the original quote due to the phone going “missing” 2 weeks later I still had not had the trade in value added to my account and ended up paying for 2 phone contracts ! Called to chase this and the third party attempted to restart the whole process again. After several calls whilst on holiday the money was finally sent to my account, however I was also promised a call from the complaints dept which 3 weeks later I have still not received. I expected much better from Apple
Love it but a few improvements
Koalaqueen303xoxo<3
Apple can have its ups and downs, I agree, but the App Store is basically my holy grail as an 11 year old. Even when I’m bored, I can just take time to just scroll through interesting apps and end up wanting all of them. The only things that COULD be better are just maybe to add a couple more apps in Apple Arcade and maybe do something like age suggestions where you could type in your age and some sort of AI recommends apps based on other people your age. Highly recommended!!
- Various improvements and performance enhancements.
Version 6.9
The developer, Apple, indicated that the app’s privacy practices may include handling of data as described below. For more information, see the developer’s privacy policy .
Data Linked to You
The following data may be collected and linked to your identity:
Health & Fitness
Purchases
Financial Info
Location
Contact Info
User Content
Search History
Identifiers
Usage Data
Diagnostics
Data Not Linked to You
The following data may be collected but it is not linked to your identity:
Diagnostics
Privacy practices may vary based, for example, on the features you use or your age. Learn More
The developer indicated that this app supports the following accessibility features. Learn More