IMAGE AND VIDEO API PLATFORM

The World’s Visual Experiences Start Here

AI-native platform and APIs for automating the entire image and video lifecycle at scale.

4MDevelopers
13KBrands
Agent-Ready

Built for Developers, Teams, and Agents

Solutions for Every Use Case

WEB Performance

Omnichannel Content

Commerce experiences

media operations

Asset management

AI automation

High-performance web & app experiences. Fast, responsive images and video optimized for every device and network, automatically.
Dynamic content for every channel. Create once, adapt everywhere — real-time transformations for web, mobile, social, and beyond.
High-converting commerce experiences. Rich, optimized product visuals that drive engagement and increase conversions.
Scalable media operations. Automate tagging, moderation, approvals, and workflows at scale.
Centralized asset management. Organize, search, and control all media with AI-powered metadata and enterprise-grade governance.
AI-powered media automation. Generate, transform, and optimize media dynamically with AI and agents.

Connects To Your Entire Tech Stack

Prebuilt integrations, APIs, and MCP server support so any application, AI tool, LLM, or agent can connect to your Cloudinary media stack.

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Trusted at a Global Scale

80 billion
assets under management
4 million
developers and counting
Thousands
of the world's leading brands — from fast-growing startups to global enterprises

Visionary in the Gartner® Magic Quadrant™ for DAM platforms

Leader in the IDC MarketScape for Worldwide Intelligent DAM

Featured in the Gartner® Market Guide™ for Video Platform Services

Leader in Globe for Enterprise Video
+40% reduction
in asset management costs
How Paul Smith Tailored Its Global DAM for Modern Commerce
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20% increase
in conversions
due to high quality images
How Grubhub Delivers 400M Images Across Every Device
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0.5% more
conversions
after unlocking video for the first time
Marks & Spencer Delivers Beautiful CX With Cloudinary
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AI for Visual Media

We’ve been AI-native since our founding in 2012. Today, that means media intelligence, specialized agents, generative editing, and content creation – AI built into every stage of the visual media lifecycle.

Media Intelligence

Agentic Operations

GenAI Editing

Media Generation

Open Agent Ecosystem

Understand Visual Media

The intelligence layer behind every asset,  automatically understanding and optimizing every visual experience.

Feature Highlights:

  • Smart Crop
  • Intelligent optimization
  • AI Vision

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Automate Media Workflows

Specialized agents that keep your media organized, discoverable and governed – and moving through every workflow automatically.

Feature Highlights:

  • Workflow Agent
  • Search Agent
  • Taxonomy Agent
  • Moderation Agent

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Transform Existing Media

Edit, restore, or replace any part of an image or video at massive scale.

Feature Highlights:

  • Generative Fill
  • Generative Restore
  • Background Replace

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Generate What's Next

Create new visual media from prompts, existing assets, or both.

Feature Highlights:

  • Image to Video