Had a breakthrough moment that I want to share with the marketers on here... It feels like right now we're expected to do it all - (a "full stack marketer" if you will)... think up the content, the messaging, figure out how to create it, distribute it, get the engagement, then do it all over again. For a while, I thought the fix is ...making more content. (Makes sense!) Narrator: It's not. The breakthrough: Get smarter about distributing what you already have. So we're hosting a Riverside Community Workshop on exactly that: a new playbook for getting more out of the content you're already making, without adding more to your plate. I'll be joined by Justin Simon, founder of Distribution First, who's spent 15 years helping content teams escape the endless creation cycle. Real systems. Actionable frameworks. Works whether you're a team of one or a full content operation. We're live Wednesday, Sept 23rd, 12-1PM EDT. Can't make it live? Register anyway and we'll send you the replay. https://lnkd.in/dBMEzjHi
Sounds pretty awesome Kendall. Massive value add for the right podcast hosts for sure!
Two of my favourite Linkedin peeps!
Agee.. More content isn’t always the answer—smarter distribution is. Great reminder to maximize what we already have!