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Consumer Insights report

A country with one of the lowest unemployment rates, Austria is one of the top 15 countries with the highest GDP per capita worldwide in 2026. This report provides you with exclusive insights about Austrian consumers and it is based on data from the Statista Consumer Insights Global survey. Included in this report is a chapter on artificial intelligence (AI), covering consumer attitudes toward artificial intelligence, perceptions of its positive and negative impacts on people's lives, and levels of trust in information provided by AI systems.
Check out this report to find out the most important aspects in the lives of Austrian consumers, their favorite brands in various categories, and some of their most common issues. Also included in this report is the consumers’ evaluation of their personal as well as Austria’s overall economic situation and you will also get to know about the consumers’ attitudes towards various topics like health, finance, and mobility.
Find out this and much more in the Austrian consumer report. This report is updated four times a year and it includes several time series showing how consumer attitudes towards the most relevant consumer issues have changed in recent years.
Topics of the report
Consumers in Austria
Marketing & Social media
eCommerce & Retail
Food & Nutrition
Fashion
Internet & Devices
Artificial Intelligence
Media & Digital Media
Mobility
Finance & Insurance
Health
Personal care
Consumer electronics & household appliances
Travel
Services & eServices
Demographics
Feel free to contact us anytime. We will respond to your inquiry as quickly as possible.