Internet providers: HoT customers in Austria

Consumer Insights report

This report offers the reader a comprehensive overview of HoT customers in Austria: who they are; what they like; what they think; and how to reach them. It provides insights on their demographics, lifestyle, opinions, and marketing touchpoints. Additionally, the report allows the reader to benchmark HoT customers in Austria (''brand users'') against Austrian home internet users in general (''category users''), and the overall Austrian consumer, labelled as ''all respondents'' in the charts. The report is updated quarterly and is based on data from the Statista Consumer Insights Global survey, an international survey that covers more than 15,000 brands across 56 countries.

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Table of contents

Selected insights on internet providers: HoT customers in Austria

  • The current share of home internet users using HoT is fairly similar to Q3 of 2023
  • HoT is more popular among Generation X than other internet providers
  • Compared to other internet providers, HoT has a relatively high share of male customers
  • 4% of HoT customers have no formal education
  • Safety and security is less important to HoT customers than to other home internet users

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