Internet providers: kabelplus customers in Austria

Consumer Insights report

This report offers the reader a comprehensive overview of kabelplus customers in Austria: who they are; what they like; what they think; and how to reach them. It provides insights on their demographics, lifestyle, opinions, and marketing touchpoints. Additionally, the report allows the reader to benchmark kabelplus customers in Austria (''brand users'') against Austrian home internet users in general (''category users''), and the overall Austrian consumer, labelled as ''all respondents'' in the charts. The report is updated quarterly and is based on data from the Statista Consumer Insights Global survey, an international survey that covers more than 15,000 brands across 56 countries.

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Table of contents

Selected insights on internet providers: kabelplus customers in Austria

  • kabelplus has a high share of customers that are part of Generation X compared to the total online population
  • kabelplus has more male than female customers
  • Just like home internet users in general, kabelplus customers are relatively unlikely to have a low income
  • kabelplus customers are more likely to live in rural areas and towns than home internet users in general
  • An honest and respectable life is more important to kabelplus customers than to other home internet users

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