Detailed statistics
Number of internet and social media users worldwide 2026
Detailed statistics
Average daily time spent on social media worldwide 2012-2025
Detailed statistics
Penetration rate of social media worldwide 2000-2040
Tour de France: social media figures 2026
Key social media figures for the Tour de France in 2026
Share of YouTube in mobile social media market India 2020-2026
Share of YouTube in mobile social media market across India from January 2020 to July 2026
Share of Instagram in social media market India 2020-2026
Share of Instagram in social media market across India from January 2020 to August 2026
Monthly market share of social media sites South America 2020-2026
Most popular social media websites South America from January 2020 to June 2026, based on share of visits
Social media ad spending in Europe 2024-2025
Social media advertising spending in Europe in 2024 and 2025 (in billion euros)
Most popular social media in China 2025
Monthly usage of major social media platforms in China as of October 2025
Leading social media platforms in Morocco 2025
Most used social media platforms in Morocco as of October 2025
Penetration rate of social media in the United Kingdom 2000-2040
Penetration rate of social media in the United Kingdom from 2000 to 2040
Leading social media platforms used by marketers worldwide 2026
Most used social media platforms by marketers worldwide as of January 2026
Social media platforms used to make online purchases globally 2026
Social media platforms which online shoppers worldwide have used to make purchases in 2026
Luxury consumers: social media activity related to brands Q2 2026, by age
Social media engagement of luxury consumers with brands and services worldwide in the 2nd quarter 2026, by age
Luxury consumers: social media activity related to brands Q2 2026, by gender
Social media engagement of luxury consumers with brands and services in the 2nd quarter 2026, by gender
Luxury consumers: social media activity related to brands by region Q2 2026
Social media engagement of luxury consumers with brands and services in the 2nd quarter 2026, by region
Views on restricting social media for children Australia 2026, by user
Attitudes toward restricting social media access for children in Australia in 2026, by user
Benefits of AI workflows for social media professionals worldwide 2026
Benefits of artificial intelligence (AI) workflows for social media professionals worldwide in 2026
Tasks social media professionals use AI for 2026
Types of tasks social media professionals use artificial intelligence (AI) for in 2026
Reasons for deleting a social media account U.S. 2026
Reasons for deleting the social media account among respondents in the United States in June 2026
Support for social media policies targeting minors among adults U.S. 2026
Support for social media policies by companies targeting minors among adults in the United States in 2026
Luxury consumers' social media activity related to brands in North America 2026
Social media engagement of luxury consumers with brands and services in North America in 2nd quarter 2026
Purchases of luxury brands and services via social media in North America 2025-2026
Share of shoppers purchasing luxury brands and services via social media in North America from 1st quarter 2025 to 2nd quarter 2026
Trust in news shared on social media in the U.S. 2026
Level of trust in news shared on selected social media platforms in the United States as of May 2026
Most downloaded social media apps Australia 2026
Leading social media apps in Australia from January to June 2026, by downloads
Number of social media users in Ethiopia 2026, by platform
Number of social media users in Ethiopia as of August 2026, by platform (in 1,000s)
Market share of leading social media websites in Czechia 2026
Leading social media websites in Czechia in June 2026, based on share of visits
Leading mobile social media platforms in Poland 2026
Leading social media platforms for mobile devices in Poland in June 2026
Mexico: desktop social media visit share 2026
Most popular desktop social media websites in Mexico in June 2026, by share of visits
Number of social media users in Tunisia August 2026, by platform
Number of social media users in Tunisia as of August 2026, by platform (in millions)
Number of social media users in Libya as of 2026, by platform
Number of social media users in Libya as of August 2026, by platform (in 1,000s)
Leading social media platforms in Taiwan 2026, based on market share
Market share of major social media platforms in Taiwan as of September 2026
Number of social media users in South Africa 2026, by platform
Number of social media users in South Africa as of August 2026, by platform (in 1,000s)
Share of Facebook in social media market India 2019-2026
Share of Facebook in the social media market across India from March 2019 to August 2026
Social media ad spending in Canada 2020-2025
Social media advertising spending in Canada from 2020 to 2025 (in billion Canadian dollars)
Share of X in social media market India 2020-2026
Share of X in social media market across India from January 2020 to July 2026
Dominican Republic mobile social media visit share 2026
Most popular mobile social media websites in the Dominican Republic in 2026, by share of visits
Mobile social media market share Chile 2026
Most popular mobile social media websites in Chile in July 2026, by share of visits
Pinterest share in mobile social media market Indonesia 2014-2025
Share of Pinterest in mobile social media market in Indonesia from 2014 to 2025
Twitter share in mobile social media market Indonesia 2014-2025
Share of Twitter in mobile social media market in Indonesia from 2014 to 2025
YouTube share in mobile social media market Indonesia 2014-2025
Share of YouTube in mobile social media market in Indonesia from 2014 to 2025
Social media ad spending in Chile 2018-2025
Social media advertising spending in Chile from 2018 to 2025 (in billion Chilean pesos)
Social media market share of Pinterest monthly Turkey 2026
Social media market share of Pinterest in Turkey from January 2020 to July 2026
Instagram share in mobile social media market Indonesia 2014-2025
Share of Instagram in mobile social media market in Indonesia from 2014 to 2025
Social media users in Portugal 2026, by age group and platform
Social media users in Portugal as of August 2026, by age group and platform
LinkedIn share in mobile social media market Indonesia 2014-2025
Share of LinkedIn in mobile social media market in Indonesia from 2014 to 2025
Number of social media users in Kenya August 2026, by platform
Number of social media users in Kenya as of August 2026, by platform (in 1,000s)
Social media apps with the most downloads Philippines 2026
Leading social media apps based on downloads in the Philippines in September 2026
Mexico: mobile social media visit share 2026
Most popular mobile social media websites in Mexico in June 2026, by share of visits
Market share of tablet social media platforms Indonesia 2025
Market share of leading social media platforms for tablet devices in Indonesia in 2025
Share of social media platforms accessed using a mobile Nigeria 2026
Distribution of social media platforms accessed through a mobile device in Nigeria in July 2026
Leading social media platforms in Romania 2025, by market share
Most important social media platforms in Romania as of September 2026, by market share
Share of X in mobile social media market India 2020-2026
Share of X in mobile social media market across India from January 2020 to July 2026
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