In 2024, Japanese households spent close to ****** Japanese yen on average on soap and cosmetics, out of which ******************** accounted for the largest share. Household expenditure on skin creams reached around ***** yen, representing the leading moisturizer-type product.
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e-Stat (Japan). (August 8, 2025). Average annual household expenditure on soap and cosmetics products in Japan in 2024, by type (in Japanese yen) [Graph]. In Statista. Retrieved October 11, 2026, from https://www.statista.com/statistics/1370402/japan-soap-cosmetics-household-expenditure-by-type/
e-Stat (Japan). "Average annual household expenditure on soap and cosmetics products in Japan in 2024, by type (in Japanese yen)." Chart. August 8, 2025. Statista. Accessed October 11, 2026. https://www.statista.com/statistics/1370402/japan-soap-cosmetics-household-expenditure-by-type/
e-Stat (Japan). (2025). Average annual household expenditure on soap and cosmetics products in Japan in 2024, by type (in Japanese yen). Statista. Statista Inc.. Accessed: October 11, 2026. https://www.statista.com/statistics/1370402/japan-soap-cosmetics-household-expenditure-by-type/
e-Stat (Japan). "Average Annual Household Expenditure on Soap and Cosmetics Products in Japan in 2024, by Type (in Japanese Yen)." Statista, Statista Inc., 8 Aug 2025, https://www.statista.com/statistics/1370402/japan-soap-cosmetics-household-expenditure-by-type/
e-Stat (Japan), Average annual household expenditure on soap and cosmetics products in Japan in 2024, by type (in Japanese yen) Statista, https://www.statista.com/statistics/1370402/japan-soap-cosmetics-household-expenditure-by-type/ (last visited October 11, 2026)
Average annual household expenditure on soap and cosmetics products in Japan in 2024, by type (in Japanese yen) [Graph], e-Stat (Japan), August 8, 2025. [Online]. Available: https://www.statista.com/statistics/1370402/japan-soap-cosmetics-household-expenditure-by-type/
