BT commanded ** percent of the United Kingdom fixed broadband market when measured by subscribers in 2024, the largest market share of any internet service provider (ISP). Sky and Virgin Media were BT's closest rivals, each commanding ********* of the market.
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Ofcom. (June 30, 2026). Market share of telecommunications operators in the United Kingdom (UK) from 2007 to 2024, by fixed broadband subscribers [Graph]. In Statista. Retrieved October 13, 2026, from https://www.statista.com/statistics/273412/market-share-of-uk-telecoms-operators-since-2007-by-fixed-broadband-subscribers/
Ofcom. "Market share of telecommunications operators in the United Kingdom (UK) from 2007 to 2024, by fixed broadband subscribers." Chart. June 30, 2026. Statista. Accessed October 13, 2026. https://www.statista.com/statistics/273412/market-share-of-uk-telecoms-operators-since-2007-by-fixed-broadband-subscribers/
Ofcom. (2026). Market share of telecommunications operators in the United Kingdom (UK) from 2007 to 2024, by fixed broadband subscribers. Statista. Statista Inc.. Accessed: October 13, 2026. https://www.statista.com/statistics/273412/market-share-of-uk-telecoms-operators-since-2007-by-fixed-broadband-subscribers/
Ofcom. "Market Share of Telecommunications Operators in The United Kingdom (Uk) from 2007 to 2024, by Fixed Broadband Subscribers." Statista, Statista Inc., 30 Jun 2026, https://www.statista.com/statistics/273412/market-share-of-uk-telecoms-operators-since-2007-by-fixed-broadband-subscribers/
Ofcom, Market share of telecommunications operators in the United Kingdom (UK) from 2007 to 2024, by fixed broadband subscribers Statista, https://www.statista.com/statistics/273412/market-share-of-uk-telecoms-operators-since-2007-by-fixed-broadband-subscribers/ (last visited October 13, 2026)
Market share of telecommunications operators in the United Kingdom (UK) from 2007 to 2024, by fixed broadband subscribers [Graph], Ofcom, June 30, 2026. [Online]. Available: https://www.statista.com/statistics/273412/market-share-of-uk-telecoms-operators-since-2007-by-fixed-broadband-subscribers/