Building analytics into your product from scratch takes significant time and ongoing maintenance. Plausible gives you a complete, privacy-first white-label analytics product you can integrate directly into your own, with no Plausible branding visible to your customers.
Because we don’t use cookies or collect personal data, your customers won’t need consent banners or worry about GDPR compliance on the analytics side. All visitor data stays on EU-owned infrastructure. The dashboard is fast, clean and easy to use with no training required.
Plausible is trusted by 21,000 paying subscribers. We’re an independent, bootstrapped company launched in 2019, funded solely by our subscribers.
- Built for products where every customer needs analytics
- Operate one integration instead of an analytics product
- How Prezly uses Plausible in production
- How a multi-tenant integration works
- Embed our dashboard or build your own
- Run the integration across your customer base
- Plans and pricing
- Ready to integrate?
- Frequently asked questions
Built for products where every customer needs analytics
This model works especially well for platforms where each customer has a site, storefront or campaign of their own.
Website builders and hosting services can include analytics with every customer site. Your backend provisions the dashboard when a site goes live, so customers have useful traffic data from day one. The same setup works for AI site builders.
SaaS platforms can add analytics as a maintained product feature without building a separate collection and reporting system. Customers stay inside your interface and see a dashboard that already feels familiar.
Marketplaces can give each seller a dashboard for their own storefront or listings. Each embedded view contains only that seller’s site data.
Agencies can present client analytics under their own brand inside a client portal or reporting interface. Our analytics for agencies guide covers client reporting and multi-site management in more detail.
Operate one integration instead of an analytics product
Analytics at platform scale is not just a dashboard project. It means running event collection, storage, aggregation, bot filtering, reporting and ongoing product maintenance for every customer.
Plausible operates that analytics infrastructure and keeps the dashboard current. Your team connects customer provisioning, event routing and access to your own product once. The same integration then works as you add more customers.
You own how analytics fits into your product and who can access it. Plausible owns the analytics system behind it.
How Prezly uses Plausible in production
Prezly embeds Plausible to give customers privacy-first newsroom and story analytics inside its PR platform. It chose Plausible because of our ethics and the dashboard’s accessibility and uses Plausible for its own site analytics too.