Marketing that speaks fluent cybersecurity
Plug into top resources for winning over technical security buyers
Relationships built on trust
Cybersecurity buyers gravitate toward information sources that are credible, objective, and rooted in expertise. Informa TechTarget’s award‑winning editorial team has earned the trust of decision makers worldwide.
The #1 factor cybersecurity buyers consider when selecting an information source is the credibility of the author, site, or publication.
Our brands. Your pipeline.
At InformaTechTarget, we don’t just reach cybersecurity professionals, we’re woven into every stage of their buying journey.
“Our media brands complement one another in their approaches and content types, providing a comprehensive 360-view of the news, trends, and topics in cybersecurity.”
Fahmida Rashid Editor-in-Chief, Dark Reading Informa TechTarget
Dark Reading
visit Dark Reading once per week or more
Cybersecurity Dive
of Fortune 100 companies are engaging
Explore our cybersecurity audience
Connect with cybersecurity leaders driving global purchasing decisions.
Audience job level
C-Suite/VP
Director
Manager
Staff/Practitioner
24,000+ CISOs
engage with us over 120 days
Regional audience engagement
Talk to an Expert
Help us to help you. By selecting the areas you’ll want to focus on, we can have the appropriate team member contact you ASAP about a customized demo or additional product information.
Niche editorial. Niche targeting.
Tap into purpose-built prospect pools and turn cybersecurity researchers into your next customer.
How we empower marketers
The #1 place cybersecurity buyers become aware of new technology solutions & vendors is with independent media publishers for tech professionals — meet buyers where they are, with full‑funnel marketing activities that work.
Target cybersecurity decision‑maker audiences
2.5M+ permissioned, GDPR‑compliant cybersecurity contacts
Across high‑engagement brands they trust
Capture attention on leading sites that achieve ~3x higher average session time vs. industry average
With contextually relevant, integrated campaigns
Run campaigns that make an impact — such as Dark Reading webinars with 45% average attendance vs. 35% industry average
To reach your goals
480K+ cybersecurity‑related leads delivered over the last year
See why thousands of cybersecurity clients win with Informa TechTarget
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“Intent data is the fuel that makes our marketing engine perform at a high level. The depth of intent insights we get from Informa TechTarget on full buying teams at our target accounts is unmatched and is a top source of opportunities and pipeline for Cato Networks.”
Daniel Bleichman Director of Corporate Marketing Cato Networks
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“Informa TechTarget is WatchGuard’s go to provider for contact intent data and an essential partner in driving continuous success for our marketing and sales teams. Their first party data for our core audience of IT professionals is unique in the market, and the level of customer service they provide is a true differentiator.”
Alexandra McWethySr. Director, Revenue Marketing WatchGuard
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“BrightTALK has been instrumental in elevating our campaign strategies and yielding impactful outcomes in lead generation and audience engagement. The results speak volumes, with remarkable achievements including converting 70% in net new names into our database from our content lead campaign and an impressive 54% reengagement rate. ”
Rahwa DestaDemand Generation Manager F5
From Fortune 500 companies to new startups and everything in between
Transform cybersecurity audiences into high-value customers
We help you connect with engaged cybersecurity buyers and turn their purchase intent into your growth opportunity.
